Shopify: 10 Easy-to-Use Features for Your eCommerce Site

From a budding entrepreneur to an established business, Shopify – a rapidly growing eCommerce platform – can help anyone and everyone to construct an online store with sheer ease.

Shopify calls itself “a complete commerce platform that lets you start, grow, and manage a business” and has been in existence for over 16 years. Hundreds of thousands of businesses trust Shopify. Want to know why? Read about Shopify’s ten amazing, easy-to-use features to find out the answer yourself.

10 Easy-to-Use Features of Shopify for Your eCommerce Site

1. Themes:
   Shopify is equipped with more than 70 professional themes designed by notable designers like Happy Cog, Pixel Union, and Clearleft. Apart from the most popular premium Shopify themes like Elomus and T90, there are many free themes as well, which one can easily choose to their liking.
2. Create Customer Profiles:
   Shopify allows you to create individual customer profiles so that you can record your customers’ details for future use. You can track their purchase history, monitor all activities, send receipts via e-mail, and also broaden your customer base with the help of e-mail marketing.
3. Inventory Management:
   Managing your inventory with Shopify is incredibly simple. You can experiment with your product bundles, track the movement of your stock items, send package-related live notifications to your customers, and also set re-order points. Interestingly, there is no limit on the number of products you can sell on your online store.
4. Adding Multiple Product Images:
   Present and prospective customers want to be transparent in their heads about your product, which is why they want to view your product from different angles. Shopify lets you add up to 250 product images. Your images can be any size up to 4472 x 4472 px or 20 megapixels.
5. Access To HTML And CSS:
   HTML handles your web page’s structure while CSS control your page’s design. Once you venture into Shopify, you will get the license to access the HTML and CSS of your entire online store. So, you can easily customize various aspects of your store to make sure that it meets all your needs.
6. Experts:
   On Shopify, you can hire trusted and best industry experts who will help you in grooming your business to perfection. These expert developers can customize your online Shopify store in such a way that it best reflects your brand. After you have described your needs, all you need to do is choose a proposal as per your requirement.
7. Marketing Tools:
   You haven’t achieved anything unless you have reached the right shoppers. Shopify’s advanced marketing tools such as SEO, content marketing, integrating with social media platforms, discounts, and gift cards, provide a marketing edge over others. You can find your audience, promote your products, and even put your marketing on autopilot.
8. Analytics:
   Shopify’s overview dashboard gives you access to review your store’s activity – orders, sales, transactions, and traffic. It offers valuable insights into your store’s growth and expansion, further helping you to take the right measures for your store’s progress.
9. Customer Support:Shopify has a team of dedicated support staff who are available round-the-clock, thereby addressing the grievances of customers seamlessly via e-mail, live chat, and call. This excellent feature helps you in running your Shopify online store flawlessly all the time.
10. Mobile App:
    You can now convert your Shopify store into a feature-rich Native mobile app (for both Android and iOS) with “MageNative.” The Shopify app makes things more convenient, like all your data is automatically synced between the app and the store; plus, shoppers too can check out faster. With the Shopify app, you can manage your orders, products, staff, and customers of your online store from your smartphone itself.

Want help in creating your own online store with Shopify? Feel free to contact us.